Kingsford

Marketing:

Kingsford:
What is the true threat? GAS
What is their strength? Flavor
What is their weakness? Speed

How did Brother Eagar do?
Likes: hands on, past experiences, white board work,
Ideas: presentations should have poignant questions, keep the threats, add concepts to presentations that were talked about previously, look more towards other options than powerpoint, talk about the marketing book, have more classes rather than the other classes, look more at quantitative, talk about people from the cases, have meetings with the teacher about IMC, integrate company events into class more, have the IMC more about another company or the other company, have the teacher meet with company more to discuss company events.

Finance:
We worked as a group on an assignment.

That's it.

Get Out of Jail FREE?!?

Finance:

Brother Andrews had a chat today with Idaho State Tax Commission. They told him that a company this year has had some legal issues about making sure other companies are to pay taxes on things sold.
Class Notes:
Cash Flow, not accounting returns, are used in capital budgeting, exercises
Only cash flow that is INCREMENTAL (not net income or all the money that comes in, this is more cash flow due to investment) to the project is measured

Depreciation: MACRS


NET Cost

Poor sales forecasts = poor NPV and = poor IRR

Cash Flow from two (2) main sources:
1. Increase in Revenue
2. Decrease in Cost

Sensitivity Analysis: Change assumptions and re-run capital budgeting (what if scenarios)

Supply Chain:

Toyota case
Seat variations: 51

Toyota: Should they Redesign, Drop variations, stop rotating people, get rid of KFS or something other than those or combination?

What did they do?
Revise the reorder form
KFS reevaluated their position on quality
KFS instituted better lighting on end production
Managerial problem for seat problems
Seat Variations moved up to 100 at one point

Notes from the board:

Marketing Final

Marketing:
We got our final today. First we got our grades for our IMC. Yeah, our team sucked it up. I think we are all getting tired of classes. We all did our parts well, but when it came to presentation and bringing it together, we had more continuity errors than a b-rated film. It was ridiculous and I feel so ashamed for not taking more initiative in making it so.

We did a peer evaluation. I gave everyone the same except for myself. I really felt I dropped the ball on this assignment.

Brother Eagar tips on taking the exam: Read the case, go back over notes and iLearn pages and apply what needs to be applied, and not just anything you want.

That was about as much as I got out of class for this week. If you got more, please comment.

Curling!

Supply Chain:
D6 was the winner this time. Don't even ask what our team did to do worse than "DONOTHING". Here's what they did...
Brother Clark said they played an almost perfect game.

We then graded the papers for another team.

Finance:
New Unit: #8 Capital Budgeting
Hey, did you know pointless facts about Intel? You didn't? It's all because you missed today's class. You missed out on the Wii, iPhone, Scoops...

Capital budgeting is a group of techniques
Three questions:
1. How long until I get my money back? (payback) But this ignores time value of money and subsequent payouts.
2. Does the investment earn at least _____? (10%) (y/n) [NPV]
3. Exactly what percent? (IRR) Scalping tickets example... one word CURLING!
Most people agree that NPV is superior.

That was about as much as I got out of class for this week. If you got more, please comment.

Guitars Unplugged

I just wanted to link to our Guitars Unplugged Commercial. so here is the link. The marketing team really pulled off a great commercial. The others just weren't as cool.

PS. You might want to have your favorite song cued up for right after this, because this song is catchy... I mean really catchy.