SEM for Facebook and Twitter

What an eventful and productive week?! I feel more ready to put SEM on my resume now than ever before.

1. Tasks completed---what did you do?

I got myself 2 (two) Lynda.com video series to learn from. The first was Social Media Marketing for Facebook & Twitter. And the second was Search Engine Optimization. I was able to finish the SMM in a matter of 2 (two hours). There was at least twice that much in time on the videos. I barely started the SEO series by the time I posted this, but I'll be able to finish that one soon. Probably talk about that one next week.

Also I got a bunch of great books on the matter. 101 Ways to Promote your Website, Facebook Marketing for Dummies, Social Media Marketing - An Hour a Day. Haven't been able to read any of those yet, but they look like the perfect books for this topic.

Also I've been introduced to many new a great sites and have bookmarked those pages for further reading. I just wish I had a smart phone where I could access most of these things on the go.

2. Progress made---write about how productive you were for the week in regards to your projects.

This has been probably the most productive week yet. I really felt I accomplished things and learned information worth while. The lessons learned this week from the videos make me feel like I can start getting the experience to back the knowledge I've gained.

3. Lessons Learned---time to reflect on what you are learning through the projects.

First off I have to say, this isn't the most pertinent lesson learned but it has helped in my learning process. With the use of VLC player, I can watch almost any type of video. Also on top of that I can speed the video up by pressing the "]" key. As I mentioned I was able to watch the videos in one series in 2 (two) hours. The reason is, I sped up the video to 2x the normal speed. It's amazing how much information is still understandable and how many ums and pauses don't take up so much time when you're going twice as fast.

I learned some amazing things in regards to Facebook and Twitter. Facebook pages for businesses do not need a personal account associated with them. People are 6x more likely to retweet (RT) if there is a call to action listed in there. For instance, "Please help me find a better..." or "Check out this..." There are some great privacy and controls in place on the social networks to prevent people from spamming and creating a bad experience for users.

I highly recommend getting those Lynda.com tutorial videos. they really do put out a great series of information. I actually used them to understand html better than listening to my teacher in CIT 230.